Wednesday, 11 March 2009

Google Adsense Targets your behavior

Google just announced via Google Blog, that it will make advertisement more interesting in the sense of , it will follow your behvior not only the content that you are browsing.

Quoted from Google Blog"
This kind of tailored advertising does raise questions about user choice and privacy — questions the whole online ad industry has a responsibility to answer. Many companies already provide interest-based advertising and they address these issues in different ways. For our part, we're launching interest-based advertising with three important features that demonstrate our commitment to transparency and user choice.
Transparency - We already clearly label most of the ads provided by Google on the AdSense partner network and on YouTube. You can click on the labels to get more information about how we serve ads, and the information we use to show you ads. This year we will expand the range of ad formats and publishers that display labels that provide a way to learn more and make choices about Google's ad serving.
Choice - We have built a tool called Ads Preferences Manager, which lets you view, delete, or add interest categories associated with your browser so that you can receive ads that are more interesting to you.
Control - You can always opt out of the advertising cookie for the AdSense partner network here. To make sure that your opt-out decision is respected (and isn't deleted if you clear the cookies from your browser), we have designed a plug-in for your browser that maintains your opt-out choice."

Reference Link is h3r3

I don't know how Google May AIM his advertisement toward us five years later !!!!!What is called Google Ad Preference can be shown h3r3


Mirela said...

I recently came across your blog and have been reading along. I thought I would leave my first comment. I don't know what to say except that I have enjoyed reading. Nice blog. I will keep visiting this blog very often.


Blogger said...

If you are looking for a reputable contextual advertising company, I suggest that you try Chitika.

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